Enjoy Luxury With Fendi Eau De Parfum

By Nancy Brown


Wearing something by a famous designer is an instant way to make you feel glamorous. If your budget doesn't allow for that designer dress, though, there's no reason to fret. You can bring some luxury to your life with something small, for instance the fragrance of a Fendi eau de parfum.

The Italian design house's story starts in 1918, when Adele Casagrand decided to open a shop in Rome. She focused on selling goods made of fur or leather. When she got married in 1925, she renamed her store to show her married name. In 1965 design superstar Karl Lagerfeld became the company's creative director and over the years, Fendi has grown into a leading fashion brand loved by celebrities.

While they produce a ready-to-wear collection every season, the company's main focus is on stylish accessories. These include shoes, scarves, sunglasses, jewelry and watches. It's for their bags that the company is best known, however. The Baguette design became an instant fashion classic upon its release and has been seen on the arms of celebrities ever since.

In 1985, the company decided to branch into the fragrance market by launching their first perfume. This was simply called Fendi and was a floral eau de parfum with a bit of Oriental warmth. Among the notes you can identify when smelling this complex fragrance are bergamot, rosewood, rose, jasmine, lily of the valley, patchouli, cedarwood, musk and amber. In the years since, the designer brand launched several new scents, including fragrances for men.

While a concentrated perfume is the strongest version of a scent, an eau de parfum is a more affordable option. Also known as an EDP, it contains in the region of fifteen percent of the oils that make up the scent, mixed into alcohol and pure water. This is still a strong formula and is a good investment because you only need to use a little at a time, making the bottle last for a long time.

A less concentrated version of a fragrance is an eau de toilette. This is also called an EDT. With the scented oils comprising about ten percent of its make-up, it's lighter than an EDP. Its fragrance fades more rapidly, though, so a bottle of EDT won't last you as long as an EDP.

For summer or for everyday wear, an EDT is perfect because it is light and refreshing. A stronger EDP is great for winter, in the evening or for those special occasions. It can quickly become overpowering if you don't apply it right, though. The best way to apply an EDP is to spray some of it in front of and slightly above you and then step through the fragrant cloud, letting the fine, scented mist settle on your body, hair and clothes.

In 2006, fashion giant LVMH became the majority shareholder in Fendi. It discontinued all the fragrance lines that the house had released up to then, instead releasing several new ones. However, it's still possible to find a bottle of your favorite scent, including that original classic, by checking online auctions, estate sales or charity and second-hand clothing stores.




About the Author: